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Christine Fitzgerald

Account Overview

Bank of America

Role: Principal Designer

As part of a Future State Design effort (our internal term/team for defining and testing out the vision prior to funding/prioritizing work), our team took on redesigning the Account Overview page for BofA. 

Objectives

We were trying to tackle several goals with this effort. 

• make the page feel more open and more aligned to Bofa brand

• adapt the Activity panel to include more data—similar to mobile dashboard,

• make the whole page more actionable, and

• make it responsive.

Considerations

The Account Overview is the most visited page on the site; therefore, we had to make sure we were addressing the needs of multiple personas, as well as a number of lines of businesses whose product(s) touched this page. 

After

AO Copy 2.png

Before

AO Copy.png
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